George Chen

Learn when*NOT* to file a lawsuit, then again, do so if you are just after the $$$.

From The New York Times: Gibson Guitar filed a patent infringement lawsuit against Guitar Hero’s publishers. Gibson said the games, in which players use a guitar-shaped controller in time with notes on a television screen, violate a 1999 patent for technology to simulate a musical performance.

Well, duh.

I think this act is actually bad for the Gibson brand image.

Can you “brand” a living plant (rose)?

Apparently, Louis Vuitton Japan think you can. The original story by Japanese Marketing New is here.

Do you need “Badass” security software? I certainly don’t.

Since when “Badass” is an acceptable terms for corporate marketing or communication?

If you live in the Bay Area, driving down 101 around South San Francisco area you will run into a McAfee billboard that said, “Hackers are bad. We’re Badass“.

I am all for creative copy writing and edgy stuff, but last I want from my security and anti-virus software is a brand that’s “looking for trouble” or try to tick off the hacker community. Bad move.