Learn when*NOT* to file a lawsuit, then again, do so if you are just after the $$$.
From The New York Times: Gibson Guitar filed a patent infringement lawsuit against Guitar Hero’s publishers. Gibson said the games, in which players use a guitar-shaped controller in time with notes on a television screen, violate a 1999 patent for technology to simulate a musical performance.
Well, duh.
I think this act is actually bad for the Gibson brand image.
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You’re currently reading “Learn when*NOT* to file a lawsuit, then again, do so if you are just after the $$$.,” an entry on George Chen
- Published:
- 03.21.08 / 9pm
- Category:
- Marketing












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