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Agency 3.0? Razorfish 2.0 of the Web 2.0 era?

Do you still remember Razorfish of the Web 1.0 days? Most of the ex-Razorfish I have worked with in the past are always super smart, and super savvy.

I still clearly remember their famous line “Everything that can be digitized will be digitized.” Close to 10 years later, the statement clearly still stands.

Saw the MocoNews story on Agency 3.0. I can’t help but wonder if Agency 3.0 is the new Razorfish. Designing, implementing, and monetizing online and mobile (of course) content… it sounds a lot like the Razorfish of the old days doesn’t it?

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Designer. Xooglers. Photography, iPhone, and Outdoor / EDC Tactical Gears enthusiast.